By blending experiential learning, expert coaching, and cutting-edge team simulations, we help individuals and organizations develop the interpersonal deep “soft” skills necessary for success:
Collaboration, adaptability, and emotional intelligence. Our mission is to transform the way leaders and teams operate—fostering trust, innovation, and real-world impact across industries.
Built through collaboration
Redefining the way leaders and teams develop
At CoTeam Labs, we’re redefining the way leaders and teams develop. Our story begins with a simple yet powerful idea: the most valuable skills in today’s world are often the hardest to teach. Skills like collaboration, emotional intelligence, and adaptability—commonly called “soft skills”—are essential for thriving in a global knowledge economy marked by rapid change and complexity.
Founded by Phillip Crockford, CoTeam Labs emerged from decades of research and practical experience in leadership development. We recognized that traditional training methods—like workshops, lectures, and online courses—often fall short when it comes to building these critical capabilities. Instead, we created an experiential learning platform where leaders and teams can engage in immersive simulations, receive expert coaching, and practice the art of collaboration in a psychologically safe environment.
Our approach is grounded in science and real-world application. Participants work together in dynamic, game-based scenarios that challenge them to solve problems, communicate effectively, and adapt to changing circumstances. This hands-on method allows individuals to fail safely, reflect on their experiences, and translate their learning into impactful changes in their professional lives. Whether you’re a senior executive or an emerging leader, CoTeam Labs offers a transformative experience that drives personal growth and organizational success.
Join us in our mission to build a global community of resilient, innovative, and high-performing teams. Together, we can navigate the challenges of today’s workplace and create a future where collaboration and trust are the cornerstones of success.
Meet Our Founder
When Phillip Crockford founded CoTeam Labs, he set out to address a pressing need: equipping leaders and teams with the skills to not only survive but thrive in an era defined by rapid change and complexity. With a background spanning leadership coaching, human potential research, and innovative education practices, Phillip has spent over 40 years exploring how individuals and teams grow best.
Phillip’s journey into transformative team-building began in unexpected places. From coaching Olympic athletes to advising the U.S. Army Organizational Effectiveness Command, his career has always revolved around unlocking human potential. His early exposure to arcade games and later involvement in virtual simulations provided a unique perspective on the power immersive environments have to foster collaboration, resilience, and innovation. These insights inspired the creation of CoTeam Labs as a groundbreaking platform for experiential learning.